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150+ fresh leads for Moosepass Adventures through SEO and social

Client

Moose Pass Adventures

Project Type

SEO & Digital Marketing

Industry

Tourism

Year

2025

Overview

About the Project

Moose Pass Adventures, a premium outdoor adventure company in Alaska, sought to expand its digital presence to attract adventure enthusiasts from around the world. Their website needed a full SEO strategy, content optimization, and social media management to improve engagement and online bookings. Additionally, they required a structured paid ads strategy to maximize visibility and lead generation.
Project Challages

Key Challenges Faced During Project Planning and Execution

Moose Pass Adventures faced multiple challenges in its digital marketing strategy

Low Search Engine Visibility & Website Traffic

The website struggled to rank on Google for relevant adventure tourism keywords, limiting its ability to reach potential customers organically.

Lack of SEO-Optimized Content & Poor On-Page SEO

The existing website content was not optimized for search engines, resulting in missed opportunities for ranking on key search terms.

Ineffective Social Media Strategy

Their social media platforms lacked consistent engagement and strategic content planning, leading to low brand awareness.

No Data-Driven Ads & Analytics Tracking

Without structured advertising and analytics tools in place, they were unable to track campaign performance and optimize marketing strategies effectively.

Our Contributions

Key Contributions Delivered to Achieve Project Success

We implemented a data-driven approach to optimize their digital strategy
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SEO & Keyword Research

Conducted extensive research to identify high-impact adventure tourism keywords and implemented on-page SEO strategies to improve search rankings.

Website Optimization

Improved site structure, page load speed, and content relevancy to enhance user experience and SEO performance.

Social Media Management

Developed and executed a content strategy to boost engagement, attract adventure seekers, and increase brand awareness.

Google & Meta Ads Strategy

Designed high-performing ad campaigns targeting adventure travelers, maximizing conversions, and reducing cost per acquisition.

Project Highlights

Key Highlights Showcasing Project Success and Impact

Achieved Significant SEO Improvements & Higher Rankings

Moose Pass Adventures now ranks on Google’s first page for multiple adventure tourism keywords, driving a steady flow of organic traffic.

Optimized Website Performance for Better User Experience

Site speed and navigation improvements led to lower bounce rates and increased booking inquiries.

Enhanced Social Media Engagement & Growth

Implemented a tailored content strategy that increased followers, boosted engagement, and positioned the brand as a top choice for adventure tourism in Alaska.

Increased Conversions through Paid Ads & Data-Driven Insights

Google & Meta Ads campaigns resulted in a higher return on ad spend (ROAS), attracting more inquiries and bookings.

The expertise and dedication of this team have transformed our online presence. From SEO to social media and paid ads, their strategies have driven real results, increasing our bookings and brand visibility. Highly recommended!

Moose Pass Adventures

Moose Pass Adventures Team