Portfolio
18,000 New Visitors and 600 Extra Sales After Campaign Launch
Client
Project Type
Creative Development & Social Media Management
Industry
Year
2025
Overview
Salphina is a premium jewelry brand known for its exquisite craftsmanship and timeless designs. Specializing in high-quality, handcrafted pieces, the brand aims to offer its customers a blend of luxury and elegance. To strengthen its digital presence and engage effectively with a wider audience, Salphina partnered with 10 Multiply, our marketing agency, to create a comprehensive online marketing strategy tailored to the unique demands of the jewelry industry.
The Problem
01
Limited Online Visibility
02
Inconsistent Social Media Engagement
03
Underutilized Digital Tools
04
Content Gaps
Our Solutions
01
Meta Integration for Ad Performance
We set up and optimized Meta Suite to centralize and streamline social media management and ad campaign tracking. Facebook Pixel was installed to track customer interactions, enabling better retargeting strategies and ensuring ads reached the right audience.
Outcome: This integration enhanced campaign targeting, improved ad performance, and provided valuable insights into customer behavior, ultimately boosting the ROI of digital marketing efforts.
02
Engaging Social Media Strategy
We revamped Salphina Jewelry’s Instagram with visually captivating posts and interactive stories. The content highlighted their jewelry collections, behind-the-scenes craftsmanship, and customer testimonials, while engaging with followers to build a loyal community. We also created limited-time offers and reels to showcase product details.
Outcome: This active engagement led to increased brand awareness, stronger customer loyalty, and higher interaction on social platforms, positioning Salphina Jewelry as an authentic luxury brand.
03
Creative Content for Luxury Brands
We designed luxurious visuals, stunning videos, and promotional materials that reflected the brand’s elegance. Content emphasized the craftsmanship, quality materials, and timeless designs behind each piece, as well as the unique selling points that set the brand apart.
Outcome: The visual storytelling effectively communicated the brand’s value, resonating with customers and helping Salphina Jewelry stand out in a competitive market. The crafted content strengthened their brand identity and enhanced customer perception.
04
Targeted Ad Campaigns for Conversions
We launched highly targeted ad campaigns on Meta, focusing on key demographics like jewelry enthusiasts, gift buyers, and luxury shoppers. Ads highlighted exclusive collections and seasonal promotions. We also continuously monitored and optimized campaigns to improve performance and reduce cost per acquisition.
Outcome: These targeted campaigns resulted in higher website traffic, more sales, and increased customer acquisition, with ongoing performance improvements through data-driven optimizations.
Project Highlights
